Mixed Reality App Development
Mixed Reality (MR) app development (or Hybrid Reality as it's often referred to) involves designing and developing software that is capable of merging both the real and the virtual world. Essentially placed on a continuum, MR fits somewhere in the middle of the spectrum between Augmented Reality and Virtual Reality and encompasses aspects of both technologies. Here at Augnite, we're working closely with blue chip brands and businesses to design, develop, test, launch and optimise high performance MR apps across multiple platforms including the Hololens, DAQRI, iOS and Android. With offices in Dundee and London, Augnite are working across multiple industry sectors, from banking to pharmaceuticals and beyond to develop Mixed Reality apps that drive new streams of revenue, increase existing revenue streams, cut costs and engage end users.
Rewind back a couple of decades, to when computing first became a serious commercial consideration, there were punchcards, clean rooms and mainframes. Since the introduction of the first mainframe computer, there have been three distinct waves of technological transformation. The latest technological shift, or the fourth transformation as it's commonly known, represents the advent of Mixed Reality (MR) and Artificial Intelligence (AI), or Machine Learning. With each new transformation, there are seismic opportunities for CEO's and software development managers to explore. Here at Augnite, we're obsessed with Mixed Reality app development. If you're a business new to the world of Mixed Reality (MR) and seeking to kick-start a new software development initiative, talking to an experienced agency can be a great way to start. If you're looking to discuss your Mixed Reality app development plans with the right company, simply fill in the contact form to get things moving.